Twitter is a growing phenomenon online. The Chamber has been using it to announce its blog posts and member followers, and Membership Exec, Matthew WengerdÂ (@matthew_wengerd) has been encouraging member business to sign up and has helped them do it. I think it is an incredible tool for small business to engage currentÂ and potential clients, which is why I am re posting this article from the Orlando Sentinel writerÂ Â Etan Horowitz:
Use of the micro-blogging serviceÂ TwitterÂ is growing very quickly and lots of local businesses are getting in on the action.
(For some basic tips on Twitter, check out thisÂ Q and AÂ from today’s paper).
One of the local businesses with a presence on Twitter isÂ Orlando Ichiban, a sushi house on South Orange Avenue downtown.
Recently, the restaurant announced that it is now accepting orders via Twitter. To place them an order, here is what you have to do:
- Start followingÂ @orlandoichibanÂ on Twitter and wait for them to start following you back.
- Send a “direct message” to orlandoichiban on Twitter with your order
- Make sure you get a confirmation tweet back before picking up your order
It’s good to see a local restaurant embracing this new tool and hopefully others will follow suit.
This whole thing seems to have been started byÂ Ted Murphy, the CEO of the Orlando Internet companyÂ Izea. Murphy has more than 5,000 followers on Twitter, and last week, he issued aÂ challengeÂ to local restaurants:
Today, Murphy was able to successfully secure the sushi he ordered via Twitter and he will be going there at least once a week.
Murphy wasn’t satisfied with only being able to order via a private message on Twitter and heÂ wroteÂ on his blog why Orlando Ichiban should accept public orders. He ordered via a public reply (@orlandoichiban), but he had to place it 24 hours in advance.
Also today, local twitterer ELROSSÂ succesfully oderedÂ from Orlando Ichiban on Twitter using a private message.
It would be great to see businesses here in Lakeland start to capitalize on this amazing technology, so that was we can truly capitalize on the strength of our own community. This is an amazing way for your small business to differentiate yourself and truly build relationships online that result in traffic in your door.